Personality analysis

Give Me The Data! Why So Many Data Ideas Fail

[vc_row][vc_column width=”1/1″][vc_column_text]To build a data product you need to have the right data. This sounds simple, but it is often forgotten by entrepreneurs or top managers alike. Data should not be confused with the product or the business question that makes it powerful. But even if you have a great idea, it comes down to […]

Big Data

The Reason Why We Love Big Data: Recommendations

[vc_row][vc_column width=”1/1″][vc_column_text]Recommendation Engines have gained the most attention in the big data world. Why is that? Big data has created three distinct types of data-driven products: Data used to benchmark Data used for recommendation and filter systems Data used for predictions Benchmarking is often the first quick win when embarking into the world of big […]


Our Future: Free Will vs. Predictions with Data

[vc_row][vc_column width=”1/1″][vc_column_text]What is the future of big data? It will be all about predictions! Predictions based on data have┬ácome into our world and we often do not even know it. In many cities in the US, for example, it is no longer a coincidence when you meet a police officer: they are getting dispatched based […]