A user spent $200 based solely on ChatGPT’s blood test analysis.
During user research, one person uploaded his blood test to ChatGPT. The AI analyzed the results, suggested supplements, and recommended a web store. The user then spent over $200 at a retailer he had never visited before, simply because ChatGPT said so. In this single interaction, OpenAI became his personal health record, his doctor providing medical recommendations, his replacement for Google in searching where to buy, and his purchase guide, all while skipping traditional product pages entirely.
— AI Agents - The Internet Is Being Rewritten - Survey Users Vs Brands? · Forbes